Gas Mask Magazine

Bluephox: “Gold”

By: Emma Kopelowicz
June 07, 2020

Swedish singer-songwriter Bluephox proves that retro influences can sound fresh and new again on her genre-bending debut track, “Gold.”

Growing up on a healthy diet of Bob Dylan, Fleetwood Mac, and Stevie Wonder records, Philippa Magnusson fell in love with the various sounds of the 70’s from folk to rock to soul. She also developed a taste for 80’s pop and discovered Erykah Badu in her teens who then became Magnusson’s official muse. Magnusson’s first release, “Gold,” combines many facets of her musical lexicon in one satisfying package.

The track’s rhythm is dotted with 80’s synths with a simple 70’s bassline pulsing underneath. Her lyrics are swell with gorgeous metaphors and vivid imagery to tell a story of a relationship that’s lost its spark. “Do you remember the days when we were lost in the ocean/High from the steam of love,” Bluephox opens the song with a question that conjures up glittering visions. 

Bluephox’s voice flows in and out of a grainy microphone as if she’s passing back and forth from the past to the present. Her powerful performance is packed with punch and combines smoothly with the easygoing vibe of the rocking beat. Bluephox’s sonic palette is meticulously curated with vintage and modern musical flourishes alike. “Gold” is an impressive opening number for the Swedish artist, and we can hardly wait to her next release. Stream their track below, and tell us what you think of it on social media at: @gasmaskmagazine.

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